Kristian Ferrell
Jamal Murray is a Canadian professional basketball player for the Denver Nuggets in the NBA. He plays as a point guard and is regarded as one of the greatest postseason and clutch performers in NBA history. Murray signed a multi-year contract with New Balance in December 2020, leaving Adidas after several years. He has since been seen wearing several New Balance shoes, including the New Balance Two Way, New Balance Two WXY 4, and New Balance Fresh Foam BB v2. As of January 1, 2025, Murray has been wearing the New Balance TWO WXY v5 during the 2024-25 NBA season.
| Characteristics | Values |
|---|---|
| Shoe Brand | New Balance |
| Shoe Model | Two WXY v5 |
| Previous Shoe Model | Two WXY v3 |
| Shoe Colorways | Bullseye, Ultra Pink |
| Shoe Price | $120 |
| Shoe Debut | September 13, 2024 |
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What You'll Learn
Jamal Murray's shoe deal with New Balance
Jamal Murray, the Canadian basketball player for the Denver Nuggets, signed a multi-year shoe deal with New Balance in late 2020. Before this, he had spent several years representing Adidas.
Murray's deal with New Balance was surprising to many, as he is not a signature athlete and the brand had not previously been known for basketball shoes. However, the Denver Nuggets point guard wanted to do something different. New Balance aimed to tap into new markets and expand its influence among younger generations who admire top-tier athletes. The deal includes exclusive sneaker releases and marketing campaigns geared towards engaging fans worldwide.
Murray has worn several New Balance shoes during his time with the brand. During the 2023 NBA playoffs and finals, he wore the TWO WXY v3 shoe line, which included multiple designs inspired by his personal preferences. The TWO WXY v5, which he wore during the 2024-25 NBA season, is available in adult sizes for $120 at select retailers and on the New Balance website. The shoe debuted in two colourways: Bullseye, which pays homage to Murray's alter ego, the "Blue Arrow", and Ultra Pink, which blends vibrant cotton candy-inspired tones.
The New Balance deal includes a commercial spot featuring Murray, in which he reveals the black and white OMN1S colourway "Lights Out". The commercial has a tongue-in-cheek tone, with Murray naming himself a "hair icon". However, he also dispenses motivational messages, such as "success isn't a straight line" and "find your own path".
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Previous Adidas endorsement
Jamal Murray, the Canadian professional basketball player for the Denver Nuggets, previously endorsed Adidas shoes. In December 2020, he switched his endorsement from Adidas to New Balance, signing a multi-year contract. During the Orlando Bubble, Murray wore Adidas Pro Models with graphics of George Floyd and Breonna Taylor.
Murray's decision to leave Adidas for New Balance came as a surprise to many. However, the basketball player expressed his desire to do something different. New Balance aims to tap into new markets and expand its influence among younger generations by signing Murray to endorse their products on and off the court through exclusive sneaker releases and marketing campaigns.
Murray has been wearing New Balance's cutting-edge silhouette, the Two WXY V5, during the 2024-25 NBA season. The TWO WXY v5 combines cutting-edge technology with performance-enhancing features, supporting players who make an impact from anywhere on the court, just like Murray's dynamic playing style. The shoe debuted in two colourways: Bullseye, paying homage to Murray's alter ego, the "Blue Arrow", and Ultra Pink, which blends vibrant cotton candy-inspired tones.
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TWO WXY v5 shoe
Jamal Murray, the Canadian Denver Nuggets player, has been wearing the New Balance TWO WXY v5 shoe in the 2024-25 NBA season. The TWO WXY v5 shoe is a versatile shoe that can be used on indoor and outdoor courts. It is suitable for beginners or veteran players. The shoe has a generous fit and a rounded, non-tapered toebox. Its lateral stability is also impressive, with a structure that provides good containment for the feet.
The TWO WXY v5 shoe features two different foams in the midsole. The heel features Fresh Foam X, which is softer than average and provides impact protection for jumps and pivots. The forefoot has Fuel Cell foam, which is 47% softer than average, allowing for a comfortable yet snappy and balanced experience. The forefoot stack is higher than average at 23.0 mm, and the heel stack is 32.4 mm, making the shoe comfortable and soft underfoot.
The TWO WXY v5 shoe debuted in two colourways: Bullseye and Ultra Pink. The Bullseye colourway pays homage to Murray's alter ego, the "Blue Arrow", with a red "X" under the laces. The Ultra Pink colourway features vibrant, cotton candy-inspired tones. The TWO WXY v5 shoe is available in adult sizes for $120 at select retailers and on the New Balance website.
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TWO WXY v3 shoe
Jamal Murray, the Canadian basketball player for the Denver Nuggets, wore the TWO WXY V3 shoe during the 2023 NBA playoffs and finals. The TWO WXY V3 shoe is a cutting-edge silhouette designed by New Balance. The shoe is designed for basketball's rapid movements, including quick stops, pivots, and high-impact landings.
The TWO WXY V3 shoe is inspired by the brain's firing synapses and features a dual-density, energy-returning FuelCell midsole with ABZORB cushioning at the heel and forefoot. The ABZORB cushioning provides impact protection and a dynamic underfoot feel, while the FuelCell midsole adds agility and bounce. The shoe also features a wide-based rubber outsole, with circular cored-out portions that act as suction cups to the floor, providing excellent traction and stability. The upper is made of a textile wrap-around material that provides a secure lockdown fit, and the midfoot TPU shank plate adds torsional rigidity and lateral stability.
The TWO WXY V3 shoe is designed with a sleek and functional N logo integrated into the lacing, forming a strap system over the foot. The shoe offers a perfect fit even for wide footers, with sizes ranging from 10.5 to 11. The TWO WXY V3 shoe is available for $130, which is considered a steal compared to similar shoes from other brands, which can cost up to $180.
The TWO WXY V3 shoe debuted in two colorways: Bullseye and Ultra Pink. The Bullseye colorway pays homage to Murray's alter ego, the "Blue Arrow", with a red "X" under the laces, while the Ultra Pink colorway features vibrant cotton candy-inspired tones.
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'Blue Arrow' colourway
The Blue Arrow is Jamal Murray's alter ego, and the name of one of the colourways of the New Balance TWO WXY v5 shoe line. The shoe line is catered to Murray and features multiple designs inspired by his personal preference and likeness. The Blue Arrow colourway, also known as the Bullseye colourway, pays homage to Murray's Blue Arrow nickname, which he earned as a result of being regarded as one of the greatest postseason and clutch performers in NBA history. The Bullseye colourway features a red "X" under the laces.
Murray signed a multi-year contract with New Balance in December 2020, switching from Adidas. He has been wearing the TWO WXY v5 shoe since the 2024-25 NBA season, with the shoe retailing for $120 in adult sizes. The TWO WXY v5 was designed to support players who make an impact from anywhere on the court, just like the dynamic playing style of Murray. The shoe combines cutting-edge technology and performance-enhancing features, giving the two-way player infinite possibilities for positionless play.
Prior to his deal with New Balance, Murray wore Adidas Pro Models during the Orlando Bubble, which were adorned with graphics of George Floyd and Breonna Taylor.
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Frequently asked questions
Jamal Murray is a New Balance athlete and has been wearing the New Balance TWO WXY v5 during the 2024-25 NBA season.
During the 2023 NBA playoffs and finals, Murray wore the TWO WXY v3. He has also been seen wearing the New Balance Two Way, New Balance Two WXY 4, and New Balance Fresh Foam BB v2.
Jamal Murray signed with New Balance in December 2020.
Before signing with New Balance, Murray was endorsed by Adidas.
The latest shoe worn by Jamal Murray is the New Balance TWO WXY v5, which was released in September 2024.
