Ayrton Oneill
Resale basketball tickets are tickets that are sold on the secondary market, often by fans who are unable to attend a game. Resale tickets for the NBA can be purchased via the NBATickets.com Resale Marketplace, which is the official resale marketplace of the NBA and guarantees authenticity. Ticketmaster is another official ticket seller for the NBA, and tickets can also be resold via third-party platforms such as StubHub, Seatgeek, and VividSeats. Prices for resale tickets are set by the seller and are influenced by factors such as seat location, the strength of the visiting team, and when the tickets are purchased.
| Characteristics | Values |
|---|---|
| Ticket authenticity | NBATickets.com Resale Marketplace is the official resale marketplace of the NBA. All tickets listed are 100% authentic, or your money back. |
| Ticket pricing | Ticket prices are set by the seller and may depend on factors such as date and time, city, matchup, seat location, and when the tickets are purchased. |
| Ticket delivery | NBATickets.com Resale Marketplace offers two types of electronic delivery: Instant Delivery and Electronic Delivery. |
| Ticket fees | Fees cover the costs of operating and maintaining the marketplace and earning a profit. |
| Ticket resale timing | Tickets should ideally be listed as early as possible, especially after the schedule release, to maximise the chance of a sale and achieve higher prices. |
| Ticket resale pricing | Ticket resale prices can be influenced by factors such as the visiting team's popularity, seat location, and the timing of the resale. |
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What You'll Learn
Ticketmaster's barcode verification technology
Ticketmaster is the official ticket marketplace of the NBA, offering a wide selection of tickets for every game. Ticketmaster also allows fans to buy and sell tickets safely and securely through its platform.
Ticketmaster has developed barcode verification technology to combat ticket fraud and protect its customers. This technology, called SafeTix, uses an encrypted barcode that automatically refreshes every few seconds, or more specifically, every 15 seconds. This means that even if a screenshot or photocopy of a ticket is taken, it cannot be used for entry as the barcode will have changed. The barcode includes a gliding movement, giving it a sense of being "alive". This movement is the ticket technology actively working to protect the ticket holder.
SafeTix also incorporates NFC technology, allowing fans to enter venues with a "tap and go" experience. This proximity-based technology automatically selects the correct ticket when the phone is held near the ticket reader. This feature will also be compatible with Apple Wallet, allowing ticket holders to enter venues using their iPhone or Apple Watch.
While Ticketmaster's barcode verification technology aims to protect customers, some critics argue that it may inconvenience users who are unfamiliar with the new system. Additionally, there are concerns about potential issues with cell phone service at venues, although Ticketmaster's app saves tickets for offline access. Overall, SafeTix aims to provide a secure and convenient experience for fans attending live events.
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Reselling tickets as a season ticket holder
Resale basketball tickets are tickets that are being resold by their original owners. These owners could be season ticket holders, professional ticket brokers, group ticket purchasers, or individual game ticket purchasers. The NBATickets.com Resale Marketplace is the official resale marketplace of the NBA, where ticket holders can resell their tickets to consumers safely and conveniently.
If you are an NBA season ticket holder, you are allowed to resell your tickets on the NBATickets.com Resale Marketplace. You set the price for the tickets, which may be sold for less than what the team is selling single-game seats for, especially for big games. This can be a good opportunity to make a profit, especially if you have prime seats.
However, there are some things to keep in mind. First, make sure you are familiar with the fees associated with reselling tickets, as these can affect your profit margin. Second, be aware of any rules or restrictions your team may have regarding the resale of tickets. For example, some teams may limit the number of tickets you can resell or have specific policies around reselling that you must follow. It is important to review these policies before listing your tickets for resale.
Additionally, as a season ticket holder, you may have the option to transfer your tickets to another person if you are unable to attend a game. Some teams, like the Green Bay Packers, have specific policies and procedures in place for transferring tickets, which may include submitting a request by a certain date or providing a completed transfer form.
Finally, if you are a season ticket holder and choose to relinquish all or a portion of your tickets, you may be eligible for a refund of the original amount you paid, provided there are buyers willing to pay the user fee for the open seats. This process may vary depending on the team and the specific policies in place, so be sure to review the guidelines before taking any action.
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Ticket pricing factors
Prices for resale basketball tickets are influenced by the same factors that affect regular ticket prices, such as the teams playing, the date and time of the game, the location of the seats, and when the tickets are purchased. In general, tickets for games featuring popular teams or superstar players tend to be more expensive. For example, tickets for games involving the New York Knicks or the Los Angeles Lakers can have average prices of $150 or more.
The timing of the purchase can also impact the price. Planning ahead and buying tickets well before the season can often result in more attractive prices. On the other hand, prices tend to increase as the event date gets closer, especially during periods of high demand, such as the Christmas season, derbies, and rivalries. However, it's worth checking for last-minute deals, as resellers sometimes drop prices as the game approaches to avoid losing money on unsold tickets.
Seat location is another crucial factor in ticket pricing. Courtside and premium seats can range from a few hundred to several thousand dollars, while upper-level seats are typically the most affordable option, with prices starting as low as $30 to $50 for regular-season games. Additionally, tickets for less popular teams or those located in smaller markets tend to be cheaper, with prices starting around $30 for the 2025-2026 season.
It's important to note that ticket prices for resale tickets are set by the individual sellers, which may include professional ticket brokers, season ticket holders, group ticket purchasers, or individual game ticket purchasers. Teams do not control the pricing on resale sites, and the resale marketplace provides a service that facilitates the safe and convenient resale of tickets between consumers.
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The cancellation policy
Similarly, the Dallas Mavericks' terms and conditions state that the team reserves the right to cancel or revoke tickets without a refund if they are resold by unauthorized means. Additionally, they mention that no refunds or cancellations are allowed once a payment is made, and any games missed due to a delinquent account are at the expense of the ticket holder.
On the other hand, NBATickets.com offers two types of electronic delivery for resale tickets: Instant Delivery and regular Electronic Delivery. While Instant Delivery tickets are emailed within minutes of completing an order, Electronic Delivery tickets are emailed within hours and may not always be available for immediate delivery. In such cases, a specific ship date is noted in the ticket listing.
It's important to note that each team works with its own ticketing partner, and while NBATickets.com provides a hub to access these official sites, it is not a transactional site itself. Therefore, it is crucial to refer to the specific cancellation policies of the team or ticketing partner from which the tickets were purchased.
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The best time to buy tickets
If you're looking to buy tickets for a basketball game, there are a few things to keep in mind to get the best deal. While it may seem counterintuitive, many experts believe that the last minute is the best time to buy tickets for most games. This is because ticket prices are often determined by supply and demand, and if there are still many tickets available at the last minute, prices will be lower.
However, this strategy may not work for bigger events, such as the NBA Finals, where demand is consistently high. In these cases, buying tickets early could be a better option. For NBA regular-season games, for example, the best time to buy tickets is typically in August or early September, when single-game tickets for the entire season usually go on sale.
To increase your chances of getting a good deal, it's recommended to observe ticket prices for a few different games over time. This will help you understand the market and predict whether prices are more likely to go up or down for the game you're interested in. If you notice ticket prices dropping in the week leading up to the game, you can wait to purchase until they start to rise again, ideally saving you around 20-30%.
It's also worth noting that buying multiple tickets at the last minute can be risky, as it becomes harder to find seats together. Additionally, some ticket sites offer e-tickets, which can be more convenient and accessible than traditional tickets, especially for last-minute purchases.
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Frequently asked questions
Resale tickets are tickets that are being resold by the original buyer. This may be because they can no longer attend the game. Resale tickets are sold on third-party platforms such as Ticketmaster, StubHub, Seatgeek, and TiqAssist.
If you buy tickets on the NBATickets.com Resale Marketplace, Ticketmaster's barcode verification technology guarantees the authenticity of the tickets. TiqAssist also offers a ticket resale service for season ticket holders who want to sell their unused games.
Ticket prices are set by the seller of the tickets and may be influenced by factors such as the date and time, city, matchup, seat location, and when the tickets are purchased. The average ticket for an NBA game can cost anywhere between $100-$200.
