
Panini Downtown cards, originally called From Downtown, are a popular insert in basketball, football, and baseball cards. The cards feature long-range shooters and are inspired by legendary sports commentator Brent Musburger's signature catchphrase, From downtown!, which he would exclaim whenever a player made a basket from a distance. Donruss, a brand of basketball cards, includes Panini's popular Downtown cards in their products. For example, the 2024-25 Donruss Optic Basketball checklist mentions Panini's Downtown cards as part of their insert sets. Additionally, Donruss Optic Basketball cards from 2020 feature Joe Burrow, a prominent quarterback, and the 2018 Donruss Optic set includes basketball star Luka Magic's rookie Downtown card.
| Characteristics | Values |
|---|---|
| Rarity | Panini Downtown cards are exceptionally tough to find, with only one per case. |
| Popularity | Panini Downtown cards are one of the most popular modern collectible inserts. |
| Artwork | The cards feature athletes in a comic book-inspired style with landmarks and symbols of their team cities. |
| Types | Panini Downtown cards are available for basketball, football, and baseball. |
| Examples | Basketball: 2017 Panini Cornerstones #DT11 featuring Jayson Tatum. Football: 2018 Donruss Optic Downtown featuring Patrick Mahomes. |
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What You'll Learn

Panini 'From Downtown' Cards
Panini Downtown cards, initially called "From Downtown," are among the most sought-after inserts in modern collecting. They are an SSP, indicating they are extremely challenging to obtain, with a rarity of one per case. The cards were first introduced as a basketball insert in Panini Studio, showcasing long-range shooters and drawing on the phrase "he hit that from way downtown" used by veteran commentators. Since then, Panini has expanded its Downtown cards to football and baseball.
The value of Panini Downtown cards can vary significantly. While raw copies of less prominent players can still fetch a few hundred dollars, high-grade copies of top superstars can exceed $1,000. The card's value is influenced by various factors, including the player featured, their performance, and the card's rarity. For instance, the 2016 Downtown card of Stephen Curry is valued at $3,000 as a PSA 10, whereas an Optic Checkboard from the same year and grade sells for $760. Similarly, the 2018-19 set, which included the Black Mamba, was a favourite among collectors.
The design of Panini Downtown cards has evolved over the years. The 2018 Downtown cards, for instance, have a plainer appearance compared to more recent versions, but this does not diminish their worth. The artwork on the cards, such as the 2016-17 "From Downtown" card featuring Stephen Curry, can enhance their desirability. Additionally, the first appearance of a player on a Downtown card, such as LeBron James' 2016 card, tends to be highly coveted by collectors.
In 2024, Panini released a set of Downtown cards that received some criticism for their lack of visual diversity. These cards featured various city skylines, but collectors noted that the backgrounds looked very similar, with only minor differences between them. Despite this, Panini Downtown cards remain a popular choice for collectors, with their value and significance continuing to attract interest.
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2024 Donruss Football Downtown Cards
Panini Downtown cards are one of the most sought-after inserts for modern collectors. The 2024 Donruss Football Downtown checklist has 21 cards. The set features a mix of current superstars, Hall of Famers, and the season's top rookies. Notable names include Lamar Jackson, Josh Allen, Brock Purdy, Caleb Williams, Jayden Daniels, and J.J. McCarthy.
The 2024 Donruss Football Downtown cards are highly sought-after by collectors. Even raw copies of lesser-known players can sell for a few hundred dollars, while high-grade copies of key superstars can exceed $1,000. The challenge of obtaining these cards adds to their appeal, as they are significantly harder to acquire compared to other inserts in the 2024 Donruss Football collection.
A notable addition to the 2024 release is the Oversized Downtown cards. These cards measure 5 x 7 inches and were exclusively included in the 2024 Donruss Football Costco bundles. However, the Oversized Downtown cards are not considered as valuable due to their lack of rarity, as each bundle included one of these cards.
The 2024 Donruss Football Downtown cards continue the tradition of featuring illustrated landmarks and are available in multiple configurations at both the hobby and retail levels. The base set for 2024 Donruss Football contains 400 cards, with three-quarters featuring a mix of active veterans and retired stars. The Rated Rookies subset also returns with a lineup of 100 first-year players.
Collectors can find 2024 Donruss Football Downtown cards in various pack and box types, including traditional hobby boxes, Winter Tins, and Costco bundles, each offering different card exclusives and parallels. With a deep checklist, long-standing traditions, and popular chases, the 2024 Donruss Football release, including the Downtown cards, is one of the season's most anticipated collections.
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2023 Donruss Football Downtown Cards
The 2023 Donruss Football card collection features several different pack and box configurations. Hobby boxes contain the most premium content, including low-numbered cards, autographs, and memorabilia cards. Each hobby box contains 10 cards per pack, 18 packs per box, and 18 boxes per case. The hobby configuration is also the only place to find all three 2023 Donruss Football Downtown sets: International Downtown, Super Bowl Downtown, and the main 20-card set.
The International Downtown and Super Bowl Downtown sets are exclusive to hobby packs and are considered rarer than the core set. These sets can be purchased at retail stores like Walmart and Target, but they only include the main 20-card set.
The 2023 Donruss Football collection features past, present, and future stars, with sets like All-Time Gridiron Kings, Gridiron Kings, and Rookie Gridiron Kings. The Champions card pays tribute to the Super Bowl LVII-winning Kansas City Chiefs, and fans of super short prints (SSP) can find case-hit cards in the Downtown, Gridiron Marvels, and Unleashed sets.
The 2023 Donruss Football collection also includes themed signature options and memorabilia cards. Signature options include All-Time Gridiron Kings Autographs, Champ is Here Autographs, and Retro 2003 Autographs. Memorabilia cards can be found in sets like All Pro Kings (#/399), Canton Kings (#/199), Donruss Threads, Jersey Kings (#/399), and Leather Kings (#/399).
The 2023 Donruss Football Downtown sets are highly sought-after by collectors, with even raw copies of lesser players selling for a couple of hundred dollars. High-grade copies of key superstars can sell for over $1,000. The 2024 Donruss Football Downtown sets also introduced Oversized Downtown cards, which are 5 x 7 versions exclusive to Costco bundles.
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2020 Donruss Optic Cards
2020 Donruss Optic Baseball Cards offer a range of features that collectors find appealing. The cards are known for their bright colours, deep list of parallels, autographs, and a mix of modern nostalgia. Each hobby case includes four special hot boxes, with two boxes containing five autographs and the other two featuring 20 numbered parallels. The set includes 100 base cards, 66 Rated Rookie cards, 30 Diamond Kings, and four All-Stars subset cards. The Rated Rookies Signatures feature more than 60 different signers with on-card autographs.
The 2020 Donruss Optic Baseball Cards also include insert sets such as the Retro 1986 series, which celebrates the 1986 Donruss Baseball set, and the 10-card The Rookies set. Collectors can also chase after "ultra-rare" inserts such as Fort Knox and Stars and Stripes. The cards feature a chromium makeover, with opti-chrome technology, resulting in a shiny and elevated look.
The 2020 Donruss Optic Football Cards also bring back the main Donruss set with a chromium coat, adding lots of colour and a large checklist. The base set includes veterans, rookies, and Rated Rookies, with Rated Rookie Autographs as the signature set. The Optic Football Cards also feature several insert sets, including the popular Downtown, which showcases star players and rookies against cartoon cityscapes. Other inserts include Mythical, a 20-card set, My House, and Retro Series.
Overall, the 2020 Donruss Optic Cards, for both baseball and football, offer collectors a range of exciting features, rare inserts, and colourful designs, making them a popular choice for those interested in modern collecting.
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2018 Panini Cornerstones Cards
The 2018-19 Panini Cornerstones Basketball card collection is the second instalment of the NBA card series. The collection features hard-signed quad relic autograph cards, with two autographs included in every six-card box. The collection also includes one relic card, two base cards or parallels, and one insert.
The base cards in the collection include rookies, veterans, and legends, highlighted by an on-card signature and four swatches of memorabilia. The rookie cards feature Deandre Ayton, Marvin Bagley III, Luka Doncic, Jaren Jackson Jr., Trae Young, Mohamed Bamba, Collin Sexton, Kevin Knox, Michael Porter Jr., Mikal Bridges, Wendell Carter Jr., Shai Gilgeous-Alexander, and Jerome Robinson. The base versions for rookies have 199 copies each, with Crystal (/75), Quartz (/49), Marble (/10), and Onyx (1/1) parallels.
The collection also includes Legendary Cornerstones cards, featuring all-time greats with the same parallels as the Rookie Cornerstones, and signed cards in Elemental Signatures and Franchise Pillars, with no more than 129 copies each. The Memorabilia Super Prime cards are one-of-a-kind and feature game-worn jersey tags.
The inserts in the collection stand out with their unique construction, using holographic foil on the front and vinyl PVC on the back. The inserts include Unbreakables, Startups, and Downtown, which showcases star players against an illustrated backdrop of their team's city.
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Frequently asked questions
Panini Downtown cards are one of the most popular inserts of modern collecting. They are exceptionally tough to find, with only one per case. They started as basketball inserts, featuring long-range shooters, and have since expanded to football and baseball.
Yes, Donruss Optic Basketball has Downtown cards.
Yes, basketball players such as Kobe Bryant, Jayson Tatum, and Luka have been featured on Downtown cards.
The scarcity of Downtown cards is one of their main draws, and they tend to bring big prices and strong values. Raw copies of lesser players can sell for a couple of hundred dollars, while high-grade copies of key superstars can top $1,000.
Yes, there are different types of Downtown cards, including the core set, as well as thematic spinoffs like International Downtown and Super Bowl Downtown, which are exclusive to hobby packs.











































